CDSA

Content Protection Industry Preps for April 13 CPS at NAB

The top security and asset protection minds in the industry — and the community of the Content Delivery & Security Association (CDSA) — will gather in Las Vegas April 13 in the West Hall of the Las Vegas Convention Center for the annual Content Protection Summit.

Attendees of the event will hear from experts on crucial M&E security topics surrounding protecting against insider threats, standards for locking out live event piracy, the importance of risk management assessments, and best practices for production crew identity and onboarding/offboarding.

And the increasingly impactful role of AI on security will be front and center, as the industry grapples with its benefits and consequences.

Here’s an early look at what attendees can expect from the noon-5:30 p.m. PT agenda:

• “CPS Kickoff and Opening Remarks: Where Security and AI Come Together!” A perspective on the day’s theme, and how security and AI is dramatically affecting our M&E industry, and thoughts on how to navigate these trends as a CDSA community by getting involved.

• “Protecting Live Entertainment in Real Time!” At the CPS event in December, we heard how beIN Media worked to secure the last World Cup as a regional distributor. Now we will hear how they are looking forward, preparing for the upcoming World Cup while leveraging all they learned from 2023 and considering how fraud and piracy continues to evolve.

• “Protecting Live Content Streams.” How does a IP/brand/content protection partner multiply the efforts of the content owner and their distributors … effectively working as one integrated effort to protect content and allow maximum monetization? Especially for huge live content like sports and other broadcast events?

• “Estimating Loss and Opportunity Across your Org.” Disney, Microsoft, and others all used risk management, tracking methodologies, and research to dramatically change the ways they made business decisions, invested, and drove revenue. Hear from Richard Atkinson, who drove the Disney and Adobe work, and how Microsoft leveraged the Disney approach to change the value they placed on effective risk management of content.

• “Facilitating an “Industry Best Practice” Approach to Production Crew Identity and Onboarding/Offboarding.” Onboarding and offboarding production crew, including all the access to assets and other aspects required to be part of a production, is a significant cost and crippling process for many if not all the content developers across the globe. CDSA has a working group focused on this issue, where the various studios share their past and current approaches, and where best practices are helping studios initiate projects that will save them millions of dollars a year and allow agility in an area that has historically been a production delay.

• “A look at the legal and moral challenges of AI.” The speed of the development, training, and leveraging of AI is leading many people to raise significant concerns over some of the legal and moral implications of using the technology. There are so many questions around who owns the rights to the materials which AI engines are being trained on and what is real or fake. As the use of this technology becomes increasingly pervasive, we need to try to find some answers. This session updates our community from the December Summit and explores this landscape and provides perspectives on how to weigh up the opportunities and the risks.

• “The Future of M+E.” Global consultancy and vision leading company Grant Thornton is focused on how M&E is evolving: across all fronts. Hear their perspective, and how security and AI play critical components in this evolution, and their solution.

• “Creative Keynote: How AI is Enabling the Storyteller’s Vision.” CDSA’s “creative-in-residence,” industry pioneer, animator, Disney Imagineer, and feature film director Jerry Rees, again joins us to show off the latest that he and others are doing to advance the creative spectrum of film making, interactive media, and full autonomous robots.

To join CDSA or activate a Content Protection Summit sponsorship, contact [email protected]