CDSA

At the Dec. 16 Content Protection Summit event in Los Angeles, experts from Synamedia will take the main stage to offer insights into consumer behavior and illegal streaming, and how to take a tactical approach to fighting piracy.

First up is Justin Caple, VP of sales and accounts in the Americas, in the presentation “A Closer Look at Consumer Behavior and Illegal Streaming.” Today’s streaming-led reliance for sports content also means its the most frequently pirated content around.

Caple will share an analysis of consumer behavior that reveals the interconnected nature of illegal consumption that extends to other sports and premium content. Understanding the trends can help inform the anti-piracy strategy of rights holders, broadcasters, and OTT platform owners.

Then, in the afternoon, Janice Pearson, director of business development, will cover Synamedia’s product strategy for fighting content theft in “A Preventative and Tactical Approach to Fighting Piracy.” High-quality pirated content will continue to impact near-term and long-tail revenue if not addressed. Pearson will cover why it’s crucial to take a three-pronged approach to fighting piracy by protecting the service and addressing the root cause of piracy; detecting and stopping credential sharing and fraud abuse; and adopting a tactical approach to piracy disruption and monitoring activities.

Produced by MESA and presented by IBM Security and Synamedia, the Content Protection Summit is sponsored by Convergent Risks, Richey May Technology Solutions, PacketFabric, archTIS, Code42, INTRUSION, NAGRA, StoneTurn and Vision Media.

To register for the event, click here.