CES 2020: Apple, Facebook Sing From the Same Consumer Privacy Songbook (Forbes)


Facebook and Apple, which have spent more than a year sparring over privacy, adopted an astoundingly civil tone at the Consumer Electronics Show in Las Vegas — singing from the same “privacy is a human right” songbook. Apple has made safeguarding consumer privacy a selling point for its devices, which serve as repositories for sensitive health and financial data. Jane Horvath, the company’s senior director of global privacy, emphasized how this concept is baked into the product design.