3 Common Behaviors That Endanger Your Pre-Release Content (Shifting Perspective)


When it comes to pre-release content, all kinds of people representing all levels of tech and security savvy may have access to your most important content. A network may be sharing show previews with press reviewers, predominantly TV, film, and cultural critics. Authorized viewers might also include VIPs such as writers, directors, and actors; an external post-production or marketing team; and internal team members tasked with sharing the content. A single mundane mishap can cause problems that range from damaged media properties to very costly clean-up.